Peet’s Coffee Packaging UX

As a nice perk, the company at which I am currently employed provides complimentary Peet’s coffee. While this a very nice daily benefit, and is entirely welcome, there seems to have arisen a fundamental usability problem.

This morning I just made the observation that, as far as I can tell, every coffee station here at the office seems to have a pair of scissors — since the coffee packets are so difficult to open!

Somebody better tell Peet’s that coffee packets have users too! I’m sure if it was a financially viable option, and if they made a commercial-grade machine, companies might just switch to Keurig over it.

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